Two things are true this time of year in my household: we watch a lot of football and we always seem to have a house full of family and friends. I love that entertaining on game day has a much more relaxed vibe which means it’s the perfect opportunity to keep things simple. No need to fuss in the kitchen or plan a ton of appetizers. Simply bake your favorite frozen pizzas and serve up a beer cocktail –you’ll make everyone happy!
Last weekend we had a few friends over to watch the game and I served up this pumpkin shandy beer cocktail (recipe below). It was really delicious and easy enough for guests to whip up themselves. This means more relaxing for the hostess and more time to visit with friends while we watched the game. (more…)
All the curly-haired ladies are rejoicing today over Dove’s new emoji campaign. Okay, maybe not. BUT … marketers and content creators should be taking note.
Dove’s release of new curly-haired emojis is part of the larger marketing campaign that kicked off last year around their new products for curly hair (and quite frankly, I think it’s a fun and smart play). While it may not make sense at first glance that Dove got into the emoji business, when you look deeper you’ll see it’s not at all about emojis. It’s really about creating relevant content that fills a gap, falls in line with their larger marketing goals, and gets people talking. (more…)
Now that fall is here, it’s a great time to add a few seasonal décor touches to your home to welcome the season. I don’t like going overboard when decorating my home for seasons or holidays, but I do welcome the chance to add a few new elements that speak to the time of year. Here are four ways you can easily spruce up your space.
1. Decorate a chalkboard sign with a seasonal message. Don’t have a chalkboard? No problem! Pick up a small can of chalkboard paint at your local craft or home improvement store and transform any surface into a chalkboard, like I did here.
2. Dress up your fireplace mantle with pumpkins and orange candles for a warm autumn look.
3. Add fall flowers to your container garden or potted patio plants. Adding yellow, red, and orange hues to your potted plants is a nice way to tie in the season.
4. Set your dining room table with a table runner and placemats that have a touch of the fall season. Try a warmer color or a fall pattern.
I’m not sure how it happened but Halloween is right around the corner (EEEEEKKKK!). Is it just me just me, or does it seems like the year is just rolling along at top speed. Crazy! Well, if you find yourself needed to make halloween cupcakes in the next few weeks, these ghosts are simple and super fun!
Want to know a little secret I have on keeping things simple? I don’t always make my own cupcakes (insert horror screech here, right?). In fact, I just go to my local grocery store bakery and ask them to sell me un-iced cupcakes. It’s so easy (you can totally do this for cake layers too!). Then I get to skip the baking and have fun with the decorating. Just keepin’ it real…. and simple. ;) (more…)
Raise your hand if you’ve participated in a Twitter chat over the years (also commonly referred to as Twitter parities)? I’d guess that you have either:
1) joined one 2) hosted one or 3) passively lurked in one.
I do all three, quite often –hosting my first one in early 2008. The value of Twitter chats is now crystal clear seven years later for participants, hosts, bloggers, and brands. These chats are an obvious way to gather a group of people focused on a shared topic or engaging around a new product or service. The direct, real-time exchanging of ideas and advice….. GOLD right?
Well, here’s the thing….I think Periscope is WAY better for this.
If you haven’t yet joined Periscope don’t tune this out. There are currently over 15 million people on the platform who are engaging even more directly with one another around common topics. The sharing of ideas, talking about business, and dishing about real life is happing 24-7 just like on Twitter. BUT … with video! (more…)