Posts Tagged ‘business’

3 Ways to Up Your Game :: Instagram Tips

Instagram tips
If you follow me on Instagram, you might have already spotted these almost-to-cute-to-eat cookies. I ordered them from them from an amazing baker (shout out to Lisa!) for a recent mini-instagram class I taught. Every good party, class, or otherwise organized event (in my opinion) needs something cute and sweet (am I alone on this?).

Well, I don’t have any cookies left to share (they were gone FAST), but I wanted to share a few tips with you here that I gave the group. I’ll share some of the big takeaways with you today. These tips are for anyone wanting to up your game a bit on Instagram and use it in a more purposeful way ––either for your own professional profile or for your business. I hope they inspire you to think about new creative and strategic ways to use Instagram!

3 Tips to Up Your Insta-Game

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Work It :: Practice Isn’t Overrated

Quote: Practice Makes Perfect

I spoke at a conference January 2014 as a tandem keynote speaker. I shared the stage and dual presented with someone really brilliant. And then, I bombed it. Like BOMBED. I was so nervous that it didn’t matter what great insights I had to share. My delivery of the content was all that the audience could focus on (and no, this wasn’t just in my mind because the post-conference survey respondents spoke loud and clear about it).

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DIY Just Died. Welcome to The Maker Movement

Makers Okay, maybe DIY isn’t dead but it definitely has grown up a bit. DIYers have been at it for over a decade — crafting and creating new things, making something out of nothing, reinventing old things into new. On the blogs we read this typically shows itself in ways of fabulous party garland, a new way to display your jewelry or a sophisticated typography print just waiting for you to download. In a parallel (yet equally thriving world), a culture of garage tinkers and hackspace inhabitants have been head-down making things too. New products that solve every day problems and innovating products that have existed for centuries, giving them an upgrade. They’ve been making things; just like DIYers have been.

Despite the clear similarities between the DIY and Tinkerer communities we have (until recently) been living in different realms. In fact, I would argue each group wouldn’t have wanted to identify with the other before — as they have historically seen themselves very different from each other; one side “craft” and the other “tech.” How many DIYers attended the Maker Faire in 2009? Likewise, how many garage tinkerers opened up an Etsy shop in 2009? Exactly. Not until the past few years have these world began to merge into what we are now calling the Maker Movement. But why now? Makers make things (more…)

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Social Media :: On the Rocks Please

TS-ofSoicla Media tips for bloggers

In October I shared with you that I would be starting to publish more posts on business related topics in my At Work column. Now that we’ve learned what not to do from Martha Stewart when it comes to social media, how about a few how-to tips that you can put to use today? Whether you are just jumping in on social, or are a seasoned user — I hope these simple tips will help you get started or provide a little refocus.

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We Have a New Look

Thoughtffully SimpleI’m popping the champagne this weekend to celebrate the new look of Thoughtfully Simple. I started this blog back in 2008 and never. once. updated the look. That sort of feels like wearing the same shade of lipstick for 5 years. It was clearly time for a little makeover.

The entire spirit of this blog is to keep things thoughtful and (why yes) simple. So I was determined to find a look and feel that rang true to my mission. You’ll notice a lot more white space which will allow our photos to pop off the page, a more neutral color pallet of black and gray but with some personality with a subtle pop of coral. Do you like it? Oh I hope so.

I’ve made a pinky promise to myself (which was totally awkward looking) to be present a lot more here. That means more posts, better posts, and more of me. Hope that’s a good thing friends.

I have great stuff in the pipeline for you — just is time for the holidays! Thank you for reading, pinning, commenting and being patient with my sometimes periods of silence. I’m back — let the glitter fly.

Be sure to sign up for our new newsletter here. More great things to come, don’t miss out!

Cheers,

Tori

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3 Lessons Learned from Martha’s Blogger-Blunder

Yesterday was the day many craft, food, and lifestyle bloggers saw Martha Stewart fall from her pedestal. It was the day, it seems, that  Martha let her fear of competition get the best of her.

Here’s  the video that stabbed some bloggers in the heart (and surely made the rest of us cringe).

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This open letter to Martha sums up the issue very well. Check it out if you want to know “what the problem is” with what she said.

But you know what was worse than Martha messing up and insulting the very group that helps build her empire? How her social media team replied and how her PR team failed to even show up to last night’s party. So far, this is the only response we’ve seen:

 


Yes and that was in 3rd person. #Fail

You see, when you’re building a brand (small or gigantic like Martha Stewart’s), you are going to mess up. You will, I promise. But what will set you apart is what you do next.

Here on Thoughtfully Simple, I have decided to write more business-related posts in our new Work It! column which we will officially roll out with our upcoming re-design (stay tuned!). Why? I spend 95% of my day as a Senior Community Manager for an online brand. It’s what I do and love. I want to share with you tips and lessons learned that might help you in building your own brand. Or in this case, what not to do.

Thank you Martha for timing your blunder so well with my new upcoming launch. ;)

So what lessons can we learn from the day Martha dissed us bloggers?

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